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SAS Visual Analytics vs. IBM Cognos Analytics

July 20, 2022

SAS Visual Analytics vs. IBM Cognos Analytics

Are you looking for a reliable data visualization tool for your company? With so many options in the market, it can be overwhelming to choose the right one. In this blog post, we will break down the differences between two of the most popular data visualization tools – SAS Visual Analytics and IBM Cognos Analytics. Our aim is to provide unbiased and objective information to help you make an informed decision. Let's get started!

Pricing

When it comes to pricing, both SAS Visual Analytics and IBM Cognos Analytics offer flexible pricing structures based on the needs of the customer. However, it's important to note that SAS Visual Analytics can be more expensive than IBM Cognos Analytics. The cost of SAS Visual Analytics can vary depending on the number of users, the size of the dataset and the level of functionality required. On the other hand, IBM Cognos Analytics offers a fairly reasonable and affordable price structure that starts at $10 per user per month.

User-Friendliness

One of the most important factors to consider when choosing a data visualization tool is its ease of use. Both SAS Visual Analytics and IBM Cognos Analytics offer intuitive and user-friendly interfaces. However, SAS Visual Analytics tends to have a steeper learning curve compared to IBM Cognos Analytics. With SAS Visual Analytics, users require prior knowledge of SAS programming, whereas IBM Cognos Analytics does not require any programming experience.

Features

Both SAS Visual Analytics and IBM Cognos Analytics offer an extensive range of features, including data exploration, reporting, and dashboards. However, SAS Visual Analytics is more geared towards advanced and complex data analytics, whereas IBM Cognos Analytics focuses on self-service analytics and reporting. SAS Visual Analytics offers features such as advanced data mining and predictive analytics, whereas IBM Cognos Analytics offers features such as data blending and data wrangling.

Performance

Performance is a crucial factor when it comes to data visualization tools. Both SAS Visual Analytics and IBM Cognos Analytics offer high-speed data processing and visualization capabilities. However, SAS Visual Analytics tends to handle larger datasets better than IBM Cognos Analytics.

Customer Support

Last but not least, customer support is an important factor to consider when choosing a data visualization tool. Both SAS Visual Analytics and IBM Cognos Analytics offer excellent customer support. SAS Visual Analytics provides a comprehensive knowledge base, online resources, and a dedicated support team, whereas IBM Cognos Analytics offers 24/7 live support and a community forum.

Conclusion

In conclusion, both SAS Visual Analytics and IBM Cognos Analytics offer impressive data visualization capabilities. The choice between the two depends on the specific needs and requirements of each company. SAS Visual Analytics is suitable for companies with advanced analytics needs and a larger budget, whereas IBM Cognos Analytics is more suitable for self-service analytics and reporting. Regardless of which tool you choose, both SAS Visual Analytics and IBM Cognos Analytics offer excellent features and customer support.

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